The 2014 Subaru BRZ “S” Premium Sport Package and 2014 XV Crosstrek Hybrid have won the Japan Auto Color award 2014. The all-new BRZ "S" is set to launch later this month.
An awesome exterior and interior color combination can definitely make or break whether a car is cool or whether it fails and it's a dud with buyers. The 2014 Subaru BRZ “S” and 2014 XV Crosstrek Hybrid have both come away with the best color combinations at the Japan “Auto Color Awards 2014.”
The Japan color awards are about how an automaker appeals to its buyers. And Subaru has won the award with the all-new 2014 BRZ S and 2014 XV Crosstrek Hybrid models. The BRZ won with the Dark Gray Metallic exterior with a Black plus Tanzera tan interior. It is striking and a special color designed just for the special edition “S” Premium Sport Package. Unfortunately, the package is only available in Japan.
The special edition gets a dark gray exterior that is meant to portray a very strong sporty adult color. In Japanese. it represents "Jari~tsu," which is intended to stimulate the mind with a feeling of sport of mature adult, and fearlessness. It incorporates aluminum and the charcoal shades to come up with the stunning color.
The contrasting interior features the seats of Tanreza, silver high-intensity, together with interior decoration of metallic carbon, which produces a sporty and “certain space of adult.” The BRZ S package gets special equipment with an extra high premium feel to the interior and exterior. The 2014 Subaru S Premium Sport Package will be available in Japan starting December 26, 2013.
The 2014 Subaru XV Hybrid gets a very unique plasma Green Pearl exterior color that represents the concept of "Urban Adventure." It is intended to portray the fresh image of sport ecology of the green earth covered with green trees. Of course it represents the hybrid technology that is friendly to the global environment.
The all-new 2014 Subaru XV Crosstrek hybrid launched in Japan in June and at the end of November in North America. Subaru says it is already accounting for 14.5 percent of the Japanese sales and is a successful launch for the brand. Subaru is looking at adopting the Toyota hybrid technology and we’ll see more Subaru hybrids in the future.
The all-new 2014 Subaru BRZ “S” Premium Sport Package and 2014 XV Crosstrek Hybrid have won the Japan Auto Color award 2014 with some stunning new exterior and interior color combinations. They will definitely appeal to a new generation of buyers with the new colors.