Lincoln announces permanent free maintenance program

Ford Motor Company announced today that starting with all 2011 models, Lincoln will offer their Lincoln Complimentary Maintenance Program on all new vehicles and they go so far as to call this a permanent program so this can presumably go on forever.

Lincoln first introduced this program earlier this year as an incentive to move select 2010 model year vehicles and based on the popularity of the program, presumably combined with the fact that so many other luxury brands are offering similar programs, Ford’s luxury brand has added it as a standard feature on all new models.