Last night Tesla owners put on a huge light show. They parked their Tesla cars in the shape of a Cybertruck and perform a synchronized light show.
This is probably the biggest Tesla Cybertruck light show we have seen. The event was organized by the Tesla Owners Silicon Valley and one of the participants, named Billy, said on Twitter that it was way better in person with the music playing through all of the cars!
Demand for the Cybertruck, Tesla's electric pickup truck, is "so off the hook" said Elon Musk several days ago, giving us a hint about the popularity of Cybertruck and what Tesla may be up against in terms of the pickup truck's production.
When you look at this interest toward the Cybertruck, one wonders, who needs advertising if current Tesla owners are so excited about the Cybertruck. Do you like this Cybertruck light show?
Two days ago I read an article in the Insider, which was based on a survey which said Model 3 owners want to buy another Tesla — and they are most interested in a Cybertruck next.
Tesla Model 3 Owners Eagerly Eyeing the Cybertruck: A Bloomberg Survey Analysis
Tesla's influence on the automotive industry continues to soar, and its latest endeavor, the Cybertruck, is capturing the imagination of Model 3 owners.
According to a recent Bloomberg survey, nearly 75% of surveyed Model 3 owners who plan to purchase a new car within the next two years are considering staying within the Tesla family. Bloomberg polled 5,000 Model 3 owners.
Among those interested, more than half express a keen desire for the groundbreaking Cybertruck. This article delves into the survey results, the allure of the Cybertruck, and the impact it could have on Tesla's future.
The Power of Tesla's Model 3
The Tesla Model 3 has been a monumental success since its release in 2017. In a follow-up survey by Bloomberg, original Model 3 owners were overwhelmingly positive about their experiences with the electric vehicle (EV). The Model 3 proved to be a game-changer, marking Tesla's entry into the mainstream automotive market and solidifying its position as a major automaker. Over time, the vehicle's appeal and positive reviews have resulted in strong customer loyalty and word-of-mouth recommendations. This passionate endorsement has played a pivotal role in Tesla's sustained success without relying on traditional advertising channels.
The Intriguing Appeal of the Cybertruck: While the Model 3 continues to impress, Tesla's upcoming Cybertruck has captivated the interest of many Model 3 owners. The Cybertruck, first announced in 2019, represents Tesla's foray into the pickup truck market and is marketed as the "most powerful tool" built by the company. With its futuristic stainless-steel exoskeleton, on-stage introduction, and promises of impressive capabilities, the Cybertruck instantly turned heads and sparked curiosity. Furthermore, Elon Musk's ambitious vision for the truck, combined with Tesla's reputation for pushing boundaries, has contributed to the Cybertruck's allure.
The Cybertruck's Growing Popularity
The Bloomberg survey indicates that a significant majority of Model 3 owners who are planning to buy a new car within the next two years are considering purchasing another Tesla. This points to a high level of satisfaction with Tesla's products and reflects the trust the brand has earned among its customers. Of those interested in buying another Tesla, more than half expressed a preference for the Cybertruck, underlining its appeal and anticipation in the EV community. Although the Cybertruck's official price is yet to be announced, the company's reputation for innovation and its track record with successful EVs has not deterred potential buyers.
The Impact on Tesla's Future
With over 1.9 million Cybertrucks preordered according to a crowdsourced reservation tracker from Electek, it is evident that the demand for this unconventional EV pickup is substantial[3]. The Cybertruck's potential popularity bodes well for Tesla's future growth and market dominance in the electric pickup truck segment. As Tesla continues to ramp up production and expand its vehicle offerings, the Cybertruck could play a pivotal role in attracting new customers and further solidifying Tesla's position as an industry leader[7]. Moreover, the Cybertruck's success may inspire other legacy automakers to accelerate their efforts in the EV space and bring further positive changes to the automotive industry as a whole.
The Bloomberg survey results clearly show that Tesla Model 3 owners are enthusiastic about the possibility of owning the groundbreaking Cybertruck. The combination of Tesla's established reputation for producing successful EVs and the Cybertruck's unique design and capabilities is fostering a sense of excitement and anticipation among potential buyers. As Tesla's upcoming vehicle lineup evolves, the Cybertruck is poised to leave a lasting impact on the automotive landscape, shaping the future of electric pickups and further cementing Tesla's status as an innovative powerhouse in the industry.
Armen Hareyan is the founder and the Editor in Chief of Torque News. He founded TorqueNews.com in 2010, which since then has been publishing expert news and analysis about the automotive industry. He can be reached at Torque News Twitter, Facebok, Linkedin and Youtube.