Dodge will begin looking for its Chief Donut Maker-Brand Ambassador on January 20, 2022. We also find out when Dodge will be giving away 25 high-horsepower performance cars.
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Dodge has released a new schedule telling us when we’ll see important updates from the automaker. One date that hundreds of thousands of performance-lovers are waiting for is the date when Dodge announces the winners of 25 different performance cars as part of Dodge’s Operation 25//8 contest. The prize cars will include the popular Dodge Challenger and Charger SRT models.
Operation 25//8
Dodge will announce by January 31 the 25 lucky winners of Operation 25//8. Dodge has run an eight-week contest inviting fans to convince its 25 ambassadors why they deserve to win a performance car. The ambassadors include people like Jay Leno, Travis Barker, Imaray Ulloa, SuperCar Blondie and Amazon. Each of the 25 will select the person they believe deserves to win a Dodge Challenger, Charger or Durango of their choice. The title 25//8 refers to the persons love of Dodge and performance. The winners will go beyond being dedicated 24/7, they will live, eat and breathe Dodge 25//8.
Chief Donut Maker or Dodge Brand Ambassador
Dodge will announce on January 20, 2022, complete details on how fans can “apply” for the role of Dodge “Chief Donut Maker.” Perks of the one-of-a-kind brand ambassador position include a $150,000 salary, Dodge wardrobe, Chief Donut Maker business cards and the choice of a high-performance Dodge vehicle for use as a “company car.” The Chief Donut Maker position and 25//8 contest were both announced as part of Dodge’s two-year ‘Never Lift’ campaign. Dodge has an entire schedule of announcements concerning the future of Dodge and its performance.
Direct Connection Performance Parts
Dodge is also announcing key dates in its plans to launch new Direct Connection factory-backed performance products and establish specialized Dodge Power Brokers dealers.
The Direct Connection parts will be available for online purchase starting on March 9, 2022, via a new Direct Connection eStore. Dodge fans will also be able to purchase a print version of the new Direct Connection performance parts catalog. The Direct Connection portfolio will encompass 200-plus parts, including new stage kits and performance products for the Dodge Challenger and new race-ready kits for the Dodge Challenger Mopar Drag Pak. The head of Dodge says fans have been clamoring for information about the new high-performance parts that can turn their vehicles into racing beasts.
"It’s a new year, and Dodge isn’t letting up one bit,” said Tim Kuniskis, Dodge Brand Chief Executive Officer – Stellantis. "The Direct Connection Tech Line has been blowing up with questions on Stage Kit compatibility and timing, so we have attached a grid to help answer many of those questions. There is much more to come from the Never Lift plan — keep following along at DodgeGarage.com."
Dodge Power Brokers
The new Dodge Power Brokers dealer network will be the exclusive source for all new Direct Connection performance parts. It will officially open on March 9, 2022. Dodge is also expected to announce on that date which dealers throughout the country are qualified to be considered one of the Power Brokers dealers. The specialized Dodge Power Brokers dealers will have staff trained to deliver a performance-focused customer service experience.
Certified Dodge Power Brokers dealership staff will meet set standards of comprehensive knowledge and expertise in areas including Dodge vehicle features and high-performance parts and installation. Dodge Power Brokers dealer training is currently under way. One of the keys is that the Power Brokers dealerships will only install parts that are street legal in that state. All of the Direct Connection parts will come with a factory backed warranty as long as they are installed by the Power Brokers trained staff.
For more information on Dodge Never Lift campaign, visit Dodge.com or DodgeGarage.com. The Dodge 24 Months of Muscle calendar can be viewed at Dodgegarage.com/never-lift. Stay tuned for more information about the Chief Donut Maker application process.
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Follow Mary Conway at @maryconwaymedia and send her car news tips for future stories.
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This isn't accurate.
This isn't accurate. According to paragraph 5 of the official rules the 25/8 winners are chosen at random:
On or around December 28, 2021, the Administrator will randomly select one
(1) potential winner from all eligible entries received for each Pool, for a total of twenty-four (24)
potential winners. Each winner is considered a potential winner pending verification of his/her
eligibility and compliance with these Official Rules.
Listen , I’ve been
Listen , I’ve been instructing people at all levels of driving ability how to rally drive and track drive for 30 years . I have worked for the best car manufacturers testing their cars also the best World Rally teams in entertaining guests yes teaching donuts was one of them ! I taught even pro rally drivers to be faster on stages and track . I live in Cyprus but would relocate for the position should I be successful .
You can’t afford not to at least give me a spin ! My resume includes Porsche , Ferrari , Lamborghini driving their clients around tracks. The Subaru World Rally team and Fords selection of rally cars from the Group B era 1986 on . I was Uk Rally Champion in 1990 in my own Group B Rally car a MG Metro 6R4 with 11 wins that year . I have references , pictures videos from companies like Prodrive and ex world rally champions working for them .