Chrysler (Page 37)

Fiat and Chrysler CEO Sergio Marchionne had a great deal to say at the 2011 Detroit Auto Show about future products and included in that information was the upcoming Chrysler 300 Hybrid, expected to hit the market in 2013.

Independent lab tests confirm the Scuderi™ Air-Hybrid Engine consumes up to 36 percent less fuel than a conventional engine. Beyond 2016 Federal Fuel Economy mandates, the gains will likely enable the technology to now challenge more expensive electric hybrids shown at the 2011 Detroit Auto Show.

Once again, the 2011 North American International Auto Show Charity Preview black tie gala continues to be one of the top single-night fundraising events in the nation.

When the popular new video game Call of Duty: Black Ops was released in November 2010, Jeep announced that they would be offering a special Black Ops Edition Jeep Wrangler to celebrate the vehicle being featured in the highly anticipated shooter but at the 2011 Detroit Auto Show, Mopar accessorized the Black Ops Jeep to really reflect the intensity of the game.

During an impromptu question and answer session with Chrysler head Sergio Marchionne at the 2011 Detroit Auto Show, the boss commented that either the Chrysler Town & Country or Dodge Caravan lineup would be coming to an end in the near future as the company works to diminish redundancy among their brands.

The Mopar Ram Runner was introduced at an Easter event in Moab Utah last year, followed up by a trip to the 2010 SEMA Show in Las Vegas but with the beginning of the 2011 Detroit Auto Show, the modified Ram 1500 made its “production” debut in the Motor City.

The 2011 Chrysler 200 Sedan made its official debut at the 2010 LA Auto Show and made its Motor City debut this week at the 2011 Detroit Auto Show amidst rumors of an upcoming ragtop but thanks to a leak on the internet, we have our first look at the 2012 Chrysler 200 Convertible.

Amid all the hoopla surrounding the Chrysler introductions at the 2011 Detroit Auto Show is the little known fact that its resurgence until now is largely due to increased sales to rental car fleets – and that’s a problem for the brand a few years from now.

Heide Performance Products (HPP) of Madison Heights, Michigan has become a regular with their custom-built modern muscle cars at the SEMA Show in Las Vegas but with the help from the folks at Mopar, HPP used the 2011 Detroit Auto Show to expose the sinister side of the new 2011 Chrysler 200 with the Mopar Super S Concept.

Ford’s resurgence is shown with the announcement that it has the highest rate of overall customer loyalty with its win at the 15th annual Polk Automotive Loyalty Awards, presented at the Automotive News World Congress as part of the 2011 Detroit Auto Show. Kia is the brand with most improved loyalty.

Some years at auto shows like the Detroit Auto Show are more visionary than others. No matter what the mood, though, you can always depend on the two major creative displays by students: Michelin Design Challenge and the College for Creative Studies (CCS).

The final numbers from 2010 are in from around the auto industry and the one good thing about the terrible year that was 2009 is that 2010 numbers show strong growth for everyone – except for Toyota.

We are only a few days from the Fiat brand making its official Motown debut at the 2011 Detroit Auto Show and along with the introduction to the new Italian compact, the company’s Mopar aftermarket division will offer a modified 2012 Fiat 500.

Only the weekend stands between us and the opening of the 2011 Detroit Auto Show, and with companies preparing to show off their best and brightest for the new year, Chrysler has offered up a single rendering of the new 2011 Chrysler 200 Super S by Mopar.