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Nicolas Zart    December 5, 2012 - 2:22PM

In reply to by John Goreham

I think Lexus made and to some extent is still making the same mistake Toyota did, play catchup to the bigger guys. Sure the quality is there, sure you can make nice cars but do we need yet another Mercedes competitor?

Fortunately we are seeing more and more carmakers going back to their roots and doing what they do best, Frod's choice of cars, Honda's engineering, etc but for Lexus, it's a bit of dilemma since it was created out of thin air. Most of these companies like it and Toyota never ask themselves, what happens after I meet and surpass my goal? What motivation do I have? And so you're left with a stunning LF-LC/LFA model that is incredible but that a Lexus badge and has no definable market segment.

Maybe it is a: "I can do it too" car, maybe just a showcase, maybe a way to give engineers an outlet but on the market side, it sends odd and conflicting messages. But between you and I, if they gave me one, I would take it :)

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