The price increase is
The price increase is immaterial for the segment...a couple grand doesnt make a difference to someone who is paying $100k+ for a modern supercar. SRT wont have any problem selling every new Viper that they build and the reviews dont take a look at the pricing because the buyers of these cars dont worry about pricing. However, Ive driven a couple new vipers and I can say that it is one incredible car and with a price tag around $100,000 - it is much less expensive than foreign supercars that offer similar performance.