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Craig (not verified)    February 28, 2014 - 10:44AM

Like I have said before do you think the leader in trucks is going to sit back with status quo not likely they have not got to where they are by sitting around. They are the leaders for a reason. Ford will put a diesel in this new truck and it will be an in house product just like the diesel in the super duty. Ford is the only North American company to have their own Diesel. Ram of Fiat can't claim that the new cummins is not as reliable as the older versions , Government Motors has an Isuzu motor. Look what this new F150 has done GM is going to struggle to get an aluminum truck out by 2018 their new 2014 trucks are struggling in sales and now they are offering huge discounts to even keep up in sales with the so called dinosaur of the group the current F150 is still leading in sales. And congratulations to all the 8000 people who have bought the eco diesel unproven in our markets and I guess Fiat couldn't come up with a better name I guess the eco in the boost was a catchy name that Fiat liked. Let's face it it is a very competitive segment and finally Fiat and Government Motors have finally realized that Ford is the leader a reason. Fiat had to do something for the Ram because they don't like finishing third all the time.

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