As it has been for a long
As it has been for a long time, Ford needs to get it's head out of the dark place.
For God's sake fuel economy has been available since single rail fuel injection came out on Detroit engines years ago.
Ford could make and sell Rangers to the fleet market like hotcakes if they would put a modern 2.5 L Diesel in it, 35 to 40 MPG DAH.
They could lead the market and push the Ram out of this world if they had a small, 3.5 L diesel in the F150 and a strong 5 L diesel in the F250/350 models.
But alas Ford for some reason seems to think that electric stuff will win in the future? Good luck Ford.