A couple things if the width
A couple things if the width of a full size isnt an issue. You go full sized for payload capability, stability etc.
If parking is an issue ie your a city person then the narrower mid sized rigs are an option. The reason the midsized market is heating up? Simple the SUV is no longer a truck. Its a car based platform and lacks load capability and in some cases rough road ability. The efficient light duty pick ups with sedan like interiors are great alternatives to the Highlanders, Subarus, even in some cases Mini van. ^ all those vehicles are pushing 40k today. So when I see people complain that a 4dr Canyon, with 30mpg capability and nice executive level interior is a 40k machine, my first thought is that truck is not ment to target that audience. The work truck F150 or Dodge are actually targeting the working guy/gal using the truck for truck work. Not weekend hobbies which is why we call the midsized rigs Life style trucks. Not work trucks.