I suspect that the shift in
I suspect that the shift in advertising budgets to SUVs and crossovers has more to do with the automaker's quest for more profits, rather than an actual shift in American buyer's tastes away from economy cars, sedans and sports cars. It is greed rather than need. I think that GM made a foolish mistake in killing off the Camaro previously, instead of designing and building a better car. It only gave it's competitors several years to satisfy Ponycar buyers without Chevy competition. The shame of killing off the Camaro in 2023 is simply that Chevy is doing so much right with the current Camaro. It is built on a great Chassis that is solid, but makes the Camaro notably lighter than the Mustang and Challenger. The current Camaro is a great handling car that truly can keep up with European and Japanese sport coupes as well as it's American rivals. I agree that the latest restyle of the Camaro's nose was a mistake, shown by how fast they revised it once the public weighed in. Plus Chevy hinted at an upcoming AWD/hybrid design that could provide amazing performance combined with great fuel economy. Could Chevy throw it all away in the name of better profits? Sure they could. GM has an unfortunate history of dropping cars at the very moment that they got them dialed in just right, like the Pontiac Fiero, Cadillac Allante/XLR, and the Chevy Volt.