I've actually noticed the
I've actually noticed the opposite. There seems to be only one type of Tacoma owner, the die hard that would not consider anything else. I've been on similar web sites with this Tacoma vs Ranger type reviews, and in the comments there seems to be many Taco owners that will live and die in their trucks no matter what. Then there are many former Taco owners that have migrated to the Ranger and said the Ranger is light years ahead of the Tacoma and they'll never go back. But I have yet to see someone say the opposite.
In my personal opinion, the Tacoma is an old truck with a new skin. The engine is old, the transmission is old, the frame is old and weird with it's boxed frame up front, passenger space double C-channel frame and single C-channel under the bed. They've been doing this for years and people are willing to pay big money for old tech. Sure the Ranger is not really a new truck, but it's almost just a proven, but much newer design than the Tacoma. Sure Toyota's mantra of "if it ain't broke, don't fix it" makes sense, for Toyota and their pocket book, but then Toyota should be charging 2005 prices for it "2022" truck.