The hard part of comparisons
The hard part of comparisons with future vehicles is the lack of complete and comparable information. Ford hasn't mentioned the relative sizes or costs of the batteries offered. In typical fashion, they highlight the $40K entry model price, but do not mention that even the $53K, dual motor version only comes with the smaller battery, estimated at 230 EV miles of range. For the 300 mile capability buyers will have to upgrade to the larger, optional, Extended Range battery. Which could be $5K, or even $15K more. So when compared to the Rivian, the comparably equipped Lightning may be priced close to Rivian's $67K R1T due in 2022. And well over the Cybertruck's price.