Nobody would want to pay $50k
Nobody would want to pay $50k extra for a new car, that is for sure. What Jim Walker conveniently omitted from the article is that price hikes like that are few and far between. They are, as the saying goes, the exception versus the rule. According to JD Power PIN data research, that covers millions (5m+ /year) over 98 percent of new cars were sold at or under MSRP through those same dealerships in 2019. While no one likes paying over MSRP< it seems everybody likes paying under MSRP. And many more more new cars and light duty trucks are bought under MSRP than over, even in this Covid-19, microchip-shortage, anemic inventory market the world is in today. Since Jim brought up Jon Rettinger''s deal on the Lucid Air (which seems like a very nice, but very expensive car), he maybe should note Mr. Rettinger required remote mobile service on the Lucid Air no less than five times in the first five weeks of ownership. Hopefully the Mercedes EQS and any other other car being offered by dealers is more dependable than the Air and could by not only five weeks but maybe five months or even five years before needing that level of service. If you are paying north of $150k for a new car, there should be a reasonable expectation of no need for service calls within a reasonable amount of time of service. Torque News is usually more balanced and more complete than this report by Jim Walker. We hope for better. Tim