Only 3% of the population…
Only 3% of the population can afford $120 grand for a vehicle. And if one does the math that means Tesla has sold foundation series to everyone in the first 2 million reservations who can afford it. And is now working through the second million signed up after launch. A lot of people who might afford a foundation series truck probably did not even bother to make a reservations, thinking it would take to long. This is where a little advertising might help Tesla by letting that top 3% know that they can get a foundation series asap.
Probably 60% of the folks who signed up were hoping for that 39,000 truck.
This leaves 37% wanting something in between with 20% at the 50 to 60 thousand level and 10% at the 70 to 80 thousand level and 7% at the 90 to 110 thousand level.
Therefore at least 1 1/2;million reservations will still be waiting one or two more years for a more affordable version of CyberTruck.
The Legacy auto companies use branding and trim packages to differentiate their value trucks from deluxe models. Tesla has yet to demonstrate this knowledge.
Perhaps they can come out with a stripped and basic Cyberpunk Truck for $40grand in 2026.