One thing is for sure, I
One thing is for sure, I would never venture it on the 405 freeway at rush hour either. Then again, I would do the same with any nice car. People are just not careful enough with theirs and involve us in their spatially challenged ways.
As far as the target, I feel it would do well in gated communities that have little road traveling needs. I'm thinking here someone who doesn't want to rent out a hangar and would simply drive home his or her airplane.
The bigger picture of course lies in its future general application. This is really a beta version of what a flying car will eventually be. As technology progresses, we will find ways to incorporate wings within the chassis of a car and use propellers of some sort that would retract within the body without protruding. The third versions will show a closer glimpse to how this form of transportation will look like. In the meantime, we need early adopters to buy these versions until everyday usage dictates better form and functions.
Thanks for the comment, Nicolas