The all-new 2021 Toyota RAV4 Prime and Venza all-wheel drive green crossovers have only just hit the market in America, but both are already earning industry awards. Today's news is that both have earned the TOP SAFETY PICK designation from the Insurance Institute for Highway Safety. Both of these models share the same platform as the already-awarded TOP SAFETY PICK RAV4.
In order to qualify for a TOP SAFETY PICK award, a vehicle must earn good ratings in all six crashworthiness evaluations, including the tricky driver-side and passenger-side small overlap front, moderate overlap front, side, roof strength, and head restraint tests. The vehicle must also earn a score of advanced or superior ratings for both vehicle-to-vehicle and vehicle-to-pedestrian front crash prevention. Last, the vehicle must offer acceptable- or good-rated headlights on at least one trim level. It is here that the RAV4 Prime and Venza just made it.
None of the Venza's headlights earned a score of "Good." The LED projector headlamps that come on the Venza’s XLE and Limited trims earn just an acceptable rating. Unfortunately, the LED reflectors that come on the base LE trim earn a lousy marginal rating due to inadequate illumination on left curves.
The RAV4 Prime did earn a score of Good for its headlights. However, only the curve-adaptive LED projector headlights offered on the RAV4 Prime as part of the Premium package on the XSE trim earn that rating. The base LED projectors earned an unforgivable poor rating due to inadequate illumination on curves.
Related Story: Top-Selling Tesla Model Y Crossover Not Scheduled For Safety Testing By IIHS - Here's Why
Toyota works closely with all regulatory agencies. By doing so, Toyota's RAV4 Prime and Venza were added to the IIHS schedule. By contrast, Tesla opted not to nominate its new Model Y for testing on this year's schedule. So buyers of that new green crossover have no objective way to compare the vehicle's safety. At the time of this writing, NHTSA had also not rated the Model Y.
Learn more about the RAV4 Prime and Venza's test results and see all of the images at the IIHS website. Jump directly to the RAV4 Prime test results here. Jump to the Venza test results here.
John Goreham is a long-time New England Motor Press Association member and recovering engineer. Following his engineering program, John also completed a marketing program at Northeastern University and worked with automotive component manufacturers. In addition to Torque News, John's work has appeared in print in dozens of American newspapers and he provides reviews to many vehicle shopping sites. You can follow John on Twitter, and view his credentials at Linkedin
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