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How Subaru WRX And STI Finish 2020 Reveals Where Performance Brand Is Headed

The 2021 Subaru WRX and STI begin arriving into Subaru retailers in March 2021, but the two models finished the year strong. See what it says about the performance division and where it’s headed.
2021 Subaru WRX STI, new Subaru WRX, next-generation WRX STI

The Subaru WRX and WRX STI performance cars are alive and well ahead of the next-generation models. As the 2021 Subaru WRX and STI begin arriving into Subaru retailers this spring, the two performance sports cars finished 2020 with a bang. Subaru of America reported the two sports cars were up 26.1 percent in December and finished the year just slightly down 3.0 percent for the year,

In a year that saw considerable challenges for the Japanese automaker, the sport-tuned WRX and performance-tuned STI were a bright spot for Subaru of America. The WRX and STI had 21,178 vehicle sales in 2020 compared with 21,838 for 2019. They could have sold more, but supplies were limited due to plant closures at Subaru Corporation’s Yajima factory in Japan.

2021 Subaru WRX STI, new Subaru WRX, next-generation WRX STI
Photo credit: Competition Subaru

The two sports cars are in high demand, and it reveals Subaru will not abandon its performance car division with Subaru Tecnica International. The Japanese automaker prioritizes U.S. customers, and because sales are strong, Subaru of America will ask for the best from Subaru Corporation.

It’s good news for performance fans in North America as Europe moves farther away from the WRX and STI. The U.S. market will get the next-generation WRX first before the rest of the globe. The 2022 WRX should hit U.S. shores late this fall, probably in October or November. The STI will follow in late 2022.

2021 Subaru WRX STI, new Subaru WRX, next-generation WRX STI
Photo credit: Competition Subaru

What is the price of the 2021 WRX and STI?

The 2021 WRX comes in base 6-speed manual priced at $28,420, Premium 6MT ($30,970), Premium CVT ($32,870), Limited 6MT ($33,020), and Limited CVT ($34,920). Pricing includes destination and delivery ($925).

WRX has two option packages. The first with Navigation, Harman Kardon amplifier and speakers, Blind-Spot Detection, and Rear Cross-Traffic Alert is $2,100. Number two with Navigation, Harman Kardon amplifier and speakers, Blind-Spot Detection/Rear Cross-Traffic Alert, Reverse Auto Brake, and High Beam Assist costs $2,400.

The 2021 WRX STI comes in base trim starting at $38,170, WRX STI Limited with Wing or low profile trunk spoiler ($42,870). Pricing includes destination and delivery ($925). STI offers one option package, Recaro front seats ($2,250).

Subaru could bring a 2021 Limited Edition WRX and WRX STI for the new model year. Look for a new unique edition model to be revealed this spring with a summer launch.

The 2021 Subaru WRX and WRX STI begin arriving into Subaru showrooms in March 2021. The two models finished the year strong and will stay in demand in 2021.

You Might Also Like: The 2021 Subaru WRX And STI May Be Hard To Find Ahead Of The New Model Change

Denis Flierl has invested over 30 years in the automotive industry in a consulting role working with every major car brand. He is an accredited member of the Rocky Mountain Automotive Press. Check out Subaru Report where he covers all of the Japanese automaker's models. More stories can be found on the Torque News Subaru page. Follow Denis on Facebook, Twitter, and Instagram.

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Photo credit: Competition Subaru

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Comments

Carola Essery (not verified)    January 8, 2021 - 9:52AM

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Oh ya, great car till the motor seizes at 44k and Subaru washes their hands of you .. and delay and deny any ownership!! I will NEVER NEVER buy a Subaru again!! High performance motor,? LMAO

Gabriel (not verified)    January 8, 2021 - 1:34PM

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+100 The EJ has notorious design flaws that have only partially been corrected, the FA20 is the future and I think Subaru decided doing small tweaks to keep the EJ going up until their new reveal. I've owned eight plus Subarus, always had quality parts, best oil and protune because the factory tune is terrible. It's all in how someone drives these cars, beating on it lower then 3k will definitely result in a bad day or with high IATs.

Carola Essery (not verified)    January 9, 2021 - 3:27AM

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We did but because the manufacture warranty was nullified by one over-boosting incident 4000 km previous to the motor seizing, the extended warranty will not cover any issues.

They've had issues with their motors in the past.

They love to get your business till they have to be accountable.

Edwin (not verified)    January 9, 2021 - 11:45AM

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Nice try. You abused your engine and it broke. And it’s Subaru’s fault? Take responsibility for your own actions. Tuning the engine “professionally” doesn’t change a thing. You modify it and the warranty is null and void.