See how to effortlessly build your own 2015 GLA-Class on Instagram [video]

Mercedes-Benz has a centuries long history of leading automotive innovation, and now they are innovating the way you use Instagram with the new 2015 GLA-Class compact luxury SUV. Mercedes says they are celebrating the U.S. dealer launch of the new GLA by inviting you to Build Your Own GLA on Instagram with “just a few taps and double taps.”

What makes GLA-Class innovative

The new 2015 Mercedes-Benz GLA is stylish on the outside and comes with new interior styling that definitely sets its apart. The new GLA starts at $33,300 and is a new entry in the luxury compact SUV segment. It will compete with the BMW X1 and Audi Q3. Mercedes has its sights set on overtaking the two German rivals and the GLA-Class will give them both new competition.

Innovative interior

The interior of the GLA-Class reveals why Mercedes is an automaker we need to keep our eye on for the future. They are advancing around the globe and the new GLA-Class is setting the pace with a new generation. GLA features an attractive design and high quality throughout. All trim surfaces feature a "cool-touch" effect because they are galvanized in a silver-shadow metallic finish.

The new GLA-Class features five round air vents integrated into the dashboard. The galvanized bezels around the circular vents are an exclusive feature on the GLA that echo the SUV-look of the skid plate and side sill panels. The dashboard consists of a unique upper and lower section, allowing surface structures that are different in look and feel.

The new GLA-Class features a 3-spoke steering wheel with 12 function keys and a galvanized chrome clasp that all comes standard. A new generation of buyers will be able to customize the interior. Seat upholsteries (standard MB-Tex or optional leather) and color combinations allows plenty of scope for individualization. Sports seats with integrated head restraints will be available as part of the optional Interior Package

Innovative technology

The latest technology abounds in the new 2015 GLA. GLA will come with all the new high-tech features a new generation of buyers are looking for. It will come with the brand’s acclaimed connectivity service mbrace2, providing users with an extensive range of online and concierge services and apps all linking seamlessly to smartphones for use inside and outside the vehicle It uses the latest cloud technology and offers users wide-ranging and flexible access to content.

Mercedes-Benz is redefining the luxury compact SUV segment with the all-new 2015 GLA-Class. The German automaker has a goal to become the number one luxury brand by 2015. The GLA along with the new CLA-Class will help them achieve that goal by passing BMW and Audi. The new luxury compact SUV from Mercedes is starting to fly out of showrooms. The new 2015 Mercedes-Benz GLA-Class is arriving now and you can build your own on Instagram.

Other 2015 Mercedes-Benz GLA-Class stories of interest.
Who is behind the beautiful 2015 Mercedes-Benz GLA-Class interior?

Check out this video on how to Build Your Own GLA on Instagram