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How affordable are new Subaru all-wheel-drive models like the 2023 Outback midsize SUV, 2024 Crosstrek subcompact SUV, 2023 Forester compact SUV, and other new models? A new report from Kelley Blue Book (KBB) says Cox Automotive data reveals the average transaction price (ATP) of a new vehicle in June was $48,808, a month-over-month increase of 0.3% ($150)
The average price for a new, mainstream brand (non-luxury) vehicle in June was $45,291, up only $17 compared to May.
Subaru affordability
The newly updated data reveals the average transaction price for a new Subaru all-wheel-drive vehicle in June 2023 was $35,888, a drop of 0.8 percent from the previous year. That is nearly $10,000 less than the average mainstream car. And Subaru does not have a small two-wheel-drive vehicle to keep the average price even lower, like Nissan, Mitsubishi, Kia, and Hyundai.
What is Subaru's lowest-priced model?
The Impreza compact hatchback is Subaru of America's lowest price new model.
The Base 2024 Subaru Impreza hatchback starts at $24,085, the Sport hatch starts at $26,085, and the all-new RS hatch with the 2.5-liter Boxer engine starts at $28,975. Pricing includes destination and delivery fees ($1,090).
The next lowest-priced model is the Subaru Crosstrek subcompact SUV.
The 2024 Crosstrek Premium has a starting price of $27,440, Sport ($30,290), Limited ($32,190), and Crosstrek Wilderness ($33,290). Pricing includes destination and delivery fees ($1,225, $1,295 for Wilderness).
Michelle Krebs, executive analyst at Cox Automotive, says, "As inventory has been consistently building and supply and demand are finding a balance, the price gains seem to be well under control. In fact, average transaction prices are down from the start of the year. That's good news for shoppers."
Subaru vehicles like the 2024 Impreza compact hatchback and 2024 Crosstrek subcompact SUV are the lowest-priced new models with standard all-wheel-drive you can buy now. The updated Cox Automotive data reveals that Subaru vehicles remain a good value for car shoppers as new vehicle prices rise.
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Denis Flierl brings over thirty years of combined auto industry and automotive journalism experience to Torque News readers. He is an accredited Rocky Mountain Automotive Press (RMAP) member. The last twelve years have been spent with Torque News, covering Subaru vehicles and the latest news. Check back daily for his expert Subaru analysis. You'll find the latest stories on the Torque News Subaru page. Follow Denis on Facebook, Twitter, and Instagram.
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