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It appears that Tesla is having hard time finding new Cybertruck buyers after the Cybertruck reservation list essentially collapsed. Ultimately, only 2.5% of the over 1 million reservation holders decided to purchase the truck.
This statement holds true even after the cheaper, non-Foundation Series $79,990 Cybertruck became available.
After exhausting the reservation list, Tesla has to rely on a steady stream of new Cybertruck buyers to keep the production lines running; however, the EV maker appears to be struggling in this regard.
New data suggests that Tesla has less than 10 days of Cybertruck orders in its company books.
The first evidence of low Cybertruck demand comes from Tesla fans, specifically from people who have decided to buy the non-Foundation Series $79,990 Cybertruck.
Gabe Thompson is one of those individuals and says he was surprised at how quickly Tesla was able to build and deliver his Cybertruck after he ordered one in mid-October.
A few days ago, Gabe wrote on the Tesla Cybertruck group on Facebook…
“I ordered a Non-Foundation Series Cybertruck on October 18th, and it will be delivered tomorrow. I am surprised how quick it was from order to delivery. I did not have a reservation from years ago, either. Is this typical now? Are they having that hard of a time selling these trucks?”
Below his post, Gabe provided two screenshots from his Tesla app. The first picture shows his Cybertruck order number and VIN number, vehicle details such as dual-motor all-wheel-drive trim and tactical gray decor, and the October 18 order date.
The second screenshot shows his Cybertruck delivery date scheduled for October 29 at 5:00 pm.
Fast forward a few days, and Gabe shared a second post. This time after he took delivery of his Cybertruck, writing…
“Today, I took delivery of a non-foundation series Cybertruck in Dallas. I ordered it on October 18 and received it on October 29, which was way faster than I expected. Any suggestions for what color to wrap it?”
Below his post, Gabe shared a picture of himself standing in front of his brand-new Cybertruck, with the US and Texas flags as the backdrop.
As Gabe already pointed out, he did not have any prior Cybertruck reservation. He simply jumped on Tesla’s website, ordered a $79,990 Cybertruck, and Tesla built and delivered it to him in only 10 days.
For anyone outside of Tesla, it’s impossible to say how many Cybertruck orders the company has and how many days of production that is. However, if it takes the company less than 10 days to go from order to delivery, then that’s a very good sign that Tesla has only a few days of Cybertruck production on the company’s order books.
This is quite surprising. Before Tesla started selling the Cybertruck, based on the over million people long reservation list, Elon Musk was expecting the truck might be sold out all the way to 2027.
However, less than a year since the start of production, not only has the reservation list completely evaporated, but anyone can order and take delivery of a Cybertruck in less than 10 days.
At this point, you might think that Gabe is only one individual and that we shouldn’t conclude that Tesla has only 10 days of Cybertruck orders based on one person's experience.
However, looking at social media posts all over the internet, there are several more new Cybertruck owners who shared their surprise at how quickly Tesla was able to build and deliver their Cybertruck.
Below Gabe’s post, another new Cybertruck owner, Devin Sierra, shared his similarly expedited Cybertruck delivery process, writing…
“I ordered mine on October 15. The pick-up is scheduled for October 30. I live in the Dallas–Fort Worth area, and it’s also a non-Foundation Series Cybertruck.”
Another new Cybertruck owner, Saoheng Young, in a completely different post, shared his quick Cybertruck delivery process, writing…
“I ordered October 11th a minute after the email blast. It was built, and I got my VIN on October 15. Arrived at my local dealership, Tesla Peabody, Massachusetts, on October 29th. I picked it up on November 1st. Initial impression: worth every penny.”
David shared a picture of himself at the Tesla dealership picking up his Cybertruck.
Looking at all these posts, it is easy to determine Tesla, indeed, only has a few days’ worth of Cybertruck orders on the company books.
In the past few months, the wait time to get a Cybertruck has quickly shrunk from years to months to weeks, and now it is down to days. This trend then raises the question: Does Tesla have enough demand to keep the Cybertruck production line running?
The answer to this question will depend on whether Tesla is able to continuously attract new Cybertruck buyers. Tesla is able to do this for the company’s other vehicles. The Model S, Model 3, Model X, and Model Y don’t have reservation lists and are selling fine.
However, it’s doubtful whether this strategy will work for the Cybertruck. Can Tesla generate continuous strong Cybertruck demand when only 2.5% of the reservation holders have decided to buy the truck?
If not, Tesla will be forced to scale back Cybertruck production or, even more worryingly, halt it to allow demand to catch up.
We should have a better picture of ongoing Cybertruck demand in the coming weeks; however, please let me know what you think in the comments. Share your ideas by clicking the red “Add new comment” button below. Also, visit our site, torquenews.com/Tesla, regularly for the latest updates.
Image: Courtesy of Tesla, inc.
For more information, check out: Tesla Finally Responds to the Cybertruck Tow-Hitch Controversy, Says “The 11,000 lb Tow Rating Isn't Absolute”
Tinsae Aregay has been following Tesla and the evolution of the EV space daily for several years. He covers everything about Tesla, from the cars to Elon Musk, the energy business, and autonomy. Follow Tinsae on Twitter at @TinsaeAregay for daily Tesla news.
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