Land Rover announced this week the 2016 Holland & Holland Range Rover which comes in at a jaw-dropping $245,495 (includes $995 destination charge). Why the high price? Let us explain. Holland & Holland is a British gun maker known for building world-class shotguns with high-quality materials. Land Rover's SVO division took various aspects of their guns and incorporated them into the vehicle.
The exterior is finished in Holland & Holland's signature green color. Inside, the model boasts brightwork with the Holland & Holland’s acanthus scroll design and the dash features diamond pattern found on their guns. The walnut wood veneers in this Range Rover come from the same source where Holland & Holland gets their veneers.
Other features in the Holland & Holland Range Rover include tan leather for the seats, Holland & Holland illuminated door sills, and a deployable and locking leather-trimmed gun case that can hold two guns.
"The whole SVO team is very proud of this car, a bespoke design, which perfectly meets the very particular needs of Holland & Holland customers. This shows the huge potential of SVO, which encapsulates both off- and on-road performance as well as luxury and craftsmanship," said John Edwards, Managing Director of Jaguar Land Rover Special Operations in a statement.
Only 30 Holland & Holland Range Rovers will be available for the North American marketplace. Sales are expected to begin this spring.