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When I was a kid, there was a sort of funny cartoon – well, it was funny if you were 9 – where a rooster was running around shrieking, “What to do?” “What to do?” as he was confronted with various choices in his life. It came down to taking one path that might or might not lead to the right solution or another path that would lead to another outcome.
It Was Pretty Funny If You were a kid
Either outcome was funny to a little kid at that time.
Related story: Ford Slashes Price Of Mustang Mach-E To Compete with Tesla
Today, we are facing a similar problem if you are in the market for a Ford Mustang Mach-E. It boils down to whether you should buy a new 2023 model or a newer 2024 model. According to the Ford Authority (FA), a leading independent source of information about Ford, you may be able to save considerably if you pick up a “Job 1” model of the Ford Mustang Mach-E. If you think about the choices, you might find yourself saying, “What to do?” “What to do?”
You see, said FA today, “earlier this week, The Blue Oval announced that it was slashing 2023 Ford Mustang Mach-E prices by a huge margin. It is a move “that was made in part to help reduce inventory and make room for 2024 models, while also positioning” the automaker to “better compete against its chief rival, the Tesla Model Y.”
Works For Purchase Of Lease Value
The price cuts “don’t just make the 2023 Ford Mustang Mach-E a more enticing purchase but also some substantial cash offers make it quite affordable to lease, too.” Indeed, CarsDirect believes “it may be better to buy or lease an older 2023 model year Ford Mustang Mach-E than a newer one for a couple of good reasons.
Related story: Ford Needs to understand its market shifts
CarsDirect pointed out that when Ford cut its pricing for the Mustang Mach-E nearly a year ago, “it did so while removing a couple of valuable features: the first was that a three-year subscription to BlueCruise, Ford’s semi-autonomous driving feature that lets you take your hands off the steering wheel in much of the country, while the second was the removal of a previously-standard power cord.
As FA points out, the latter “piece alone costs $500 to purchase separately, while pricing for the three-year BlueCruise subscription at $2,100 – meaning that early Job 1 2023 Mach-E models come with $2,600 more in terms of equipment than later builds.
Ford Note To Dealer Acknowledges Things
Interestingly, in a note sent to dealers, Ford acknowledged this fact, too. “With the new price parity, this makes Job 1 vehicles a better value for customers,” the letter reads. “For the first time, Job 1 and Job 2 vehicles will be equally priced, despite Job 1 vehicles having more standard equipment.”
Related story: Ford Offers More Value for buyers of Job 1 or Job 2 Mustang Mach-Es
Ford noted its recent price cuts for the Mach-E range by trim in the note to dealers. They top out at $8,100, meaning that if one can find a Job 1 model in California Route 1 or Premium trims,” buyers can save “upwards of $10,700”. However, the Mach-E GT Performance Edition comes in at even more -- $12,600 – as it previously had an MSRP of $69,995, minus destination fees, but which now can be had for $57,395.”
Ford Motor Photo
Marc Stern has been an automotive writer since 1971. His automotive articles have appeared in venues including Popular Mechanics, Mechanix Illustrated, AutoWeek, SuperStock, Trailer Life, Old Cars Weekly, Special Interest Autos, and others. You can follow Marc on Twitter or Facebook.
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