2014 Mercedes-Benz CLA-Class is unmistakably a game changer

Here’s something more for future owners looking to learn more about the all-new Mercedes-Benz CLA-Class. The video below gives an all-access tour behind the wheel and under the hood of the all-new CLA, guided by the experts from Mercedes-Benz who know it best.

We are able to go behind the scenes to the Mercedes-CLA press drive and hear from those who designed it. At $29,900, it’s the most affordable Mercedes-Benz the German automaker has to offer. The CLA is going to be a game-changer for the brand. It gives an all-new access point to the brand for a new generation of customers who have never purchased a Mercedes product before.

It starts on the outside of the new CLA-Class. You can’t escape the first impressions of the new design that is striking and has a universal and global design that everyone likes immediately. It features a four-door body, but it has a coupe like design. The grille stands out with its diamond block design that first appeared on a concept car where the reaction from attendees was so good, Mercedes decided to put it into production. It shows up for the very first time in the U.S. on the CLA.

The new CLA can be ordered with a special appearance package that appears on the lower front facia gives the CLA an awesome sleek look. It features B-Xenon headlamps, daytime LED running lights and the illuminated Mercedes Star in the front grille.

Heiko Schmidt, Product Manager-CLA MErcedes-Benz USA said at the recent press drive, “In the case of the CLA, it was so easy to put the car together because basically what we had to do was to build a car that we like. I think that’s really the achievement of the CLA. It’s a vehicle that delivers joy on one hand, and the comfort, safety and quality on the other as well.

It comes loaded with safety features that all come standard for the base price of $29,000. CLA comes with COLLISION PREVENTION ASSIST, ATTENTION ASSIST, Tire Pressure Monitoring System, Anti-Theft Alarm System, Electronic Parking Brake, Driver Air Bags, Window Air Bags, Driver Knee Air Bag, Passenger Knee Air Bag, Side Impact Air Bags and Remote Key with Panic Button. Power memory seats for both driver and passenger are also standard features.

And for performance fans, CLA45 AMG will appeal to those who couldn’t afford an AMG product before because of pricing. At $47,450 it gives potential performance buyers a way to buy a true performance AMG vehicle at a price point they would never see before. AMG touched every part of the new CLA where it matters most. It’s all about performance and the muscular stance and appearance.

And in the end, it gets the hallmark AMG exhaust note that tells you it’s something very special. The 355 hp developed from a 2.0-liter engine is truly amazing in itself. It’s the most powerful four-cylinder available on the planet in a production car. And it’s 0-60 mph sprint time in 4.4 seconds will get your heart pumping.

There are plenty of adjectives that describe the new CLA like, striking, beautiful, gorgeous, modern, sporty, affordable, and sexy. The new 2014 Mercedes-Benz CLA-Class and 2014 CLA45 AMG will certainly be a global game changer for the brand.

Watch CLA-Class Walk Around -Mercedes-Benz video.