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Ram is out with another special edition of one of its most affordable trucks and it is sure to be a hit with buyers that want to stand out in the crowd. Ram is offering a new Mojave Sand paint scheme and upgrades on its 2019 Ram 1500 Classic Warlock. The package includes a special sport performance hood, black 20-inch aluminum wheels and the new sand color. The Mojave Sand Warlock will be out casting its spell on buyers around Halloween.
2019 Ram 1500 Warlock Upgrades
The Warlock edition already includes a special bold grille with RAM spelled out. It also has front and rear powder coated bumpers, a 1-inch lift kit and special Warlock decals. The sport performance hood and upgraded wheels further add to the package. Classic badging is located on the front fenders.
“The Ram 1500 Classic Warlock continues to prove that value never goes out of style,” said Reid Bigland, Head of Ram Brand. “With the addition of the popular Mojave Sand exterior paint option, this truck will continue to resonate positively with buyers.”
Ram’s Truck Strategy
Ram has been masterful in taking advantage of the huge demand for trucks. The Ram 1500 Classic is a brand-new vehicle, although it carries the older Ram body style. Ram was able to keep making the older style trucks while also building the all-new 2019 body style. Ram avoided the long down time usually associated with changing over a plant. The Ram 1500 Classic is popular with buyers because it is a new vehicle and less expensive than the all-new 2019 models. The 2019 Ram 1500 Classic Warlock Mojave Sand package will start at $35,345 plus $1,695 destination charge.
The 2019 Ram 1500 Classic Mojave Sand package will be available in two of Ram’s most popular configurations and with a choice of two popular engines. It can be either a Quad Cab or a Crew Cab. Buyers can also choose either a 3.6-liter Pentastar V-6 or 5.7-liter Hemi V-8. Buyers can also get either a 4x2 or 4x4.
History of the Warlock Truck Edition
The use of a special Warlock edition goes back to 1976, when Dodge offered a first-ever factory personalized truck. Ram has nearly perfected the factory personalization trend, building special custom shops near its truck plants to complete the upgrades with factory quality and carrying factory warranties.
2019 Ram Warlock Available in Range of Colors
The 2019 Ram 1500 Classic Warlock Mojave Sand edition will go on sale soon. The trucks will be built at the Warren Assembly Plant in Warren, Michigan. If Mojave Sand isn’t your favorite new truck color, Warlock editions will also be available in Blue Streak, Bright Silver Metallic, Bright White, Diamond Black, Delmonico Red, Flame Red, Granite Crystal Metallic, Maximum Steel, Pearl White and True Blue.
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